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David Strom

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Website Lessons Learned from Williams-Sonoma

Is your website as classy as your brand?

For Williams-Sonoma the goal is to match great looking Web pages with top-shelf analytics to keep track of customers. I sat in on a talk they gave at the recent Teradata Partners annual conference in Dallas. By developing a website that elegantly weaves together design and analytics, good things happen for both company and customer.

You can read the full post in today’s Mozy blog here.


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David Strom is an international authority on network and Internet technologies. He has written extensively on the topic for 20 years for a wide variety of print publications and websites, such as The New York Times, TechTarget.com, PC Week/eWeek, Internet.com, Network World, Infoworld, Computerworld, Small Business Computing, Communications Week, Windows Sources, c|net and news.com, Web Review, Tom's Hardware, EETimes, and many others.